Over the past years, Social Media Marketing becomes the hot-demand in the industry. That is the reason everyone is running towards social media marketing careers. Organizations believe that without Social Media Marketing they are not able to drive sales. Now Social Media Marketing is an important and influencing part of social media. Nowadays without the help of social media marketing, we cannot compete in this hardcore competition. This fact is true that – 92% of marketers accepted that Social Media Marketing is the creator or breaker of their business. 80% accepted that their activities in this sector doubled the traffic to their websites. Hence, Social media marketing has the potential in driving the sales. This is a good indicator for those who want to build their Social Media Marketing careers.

A designed website is not enough for your business to serve the purpose. Now you need to excel in this profession to discover social media marketing careers. The digital marketing spreading to Social Media Marketing sites holds Facebook, Instagram, LinkedIn and Twitter etc. That is crucial for all industry. Look at the top 8 Social Media Marketing careers that are holding the leading position in the Social Media industry.

 

Best 8 Social Media Marketing Careers

  1. Social Media Marketing Manager-

A Social Media Marketing Manager is responsible for communicating with the customers of the organization through Social Media websites. If you are a person who likes to work in social media and always searching the innovative ways to connect with people – this profession is for you. Because in this field you interact with a lot of people so, good communication skills are important. Along with that – the creative writing ability, need good organizational skills and accurate knowledge of Social Media tools is necessary.

If you have any experience in related fields like marketing, public relations or advertising it is easy for you to enter in this profession. Do not worry if you are not experienced, you can still become a Social Media marketing manager by demonstrating your great understanding of Social Media.

 

The working areas of the social media marketing manager

  1. A social media marketing manager promotes and manages the companies’ online image through Social Media websites.
  2. A manager contributes, review and analyze the activities on social platforms like – Facebook, LinkedIn, YouTube, Twitter, Flickr, Google+, Instagram and Pinterest.
  3. Regularly update the social media sites.
  4. Monitor the internet and social media sites for company mentions and feedbacks from the client’s side.
  5. Check competitions and campaigns that boost the company.
  6. Enlightening the colleagues about the use of Social Media and encouraging its use within the company also.
  7. Create strategies for increasing follow or likes on sites like Facebook and Twitter.

Social Media Marketing Manager is the most extensive social media marketing career where you require to have a different skill set – for strategizing, marketing and even writing blogs for the company.

 

  1. Social Media Marketing Executive –

A social media marketing executive handles social media sites like – Instagram, Facebook, Google+, and etcetera to create and maintain the company’s profile online. He or She is responsible for structuring a Social Media footprint, monitoring and creating an air about the company for developing online media campaigns.

The tasks we mention below are the work of a person who chooses the Social Media Marketing Executive profile as the social media marketing careers opportunities, in a company.

 

The working areas of the social media marketing executive

  1.  Do planning for the company’s visibility on a wide number of social media channels.
  2. Create reports according to the analysis of competitor’s strategies, marketing strategies and trends.
  3. The Social Media Marketing Executive daily create, edit, publish and share the content that helps in building useful connections and motivates the managers to act.
  4. Creating and applying the social media strategies based on competitive research, platform determination, messaging, benchmarking and identifying the right target audience.
  5. Creating and optimizing the company’s pages on all social sites to double the possibility of their visibility.

The Social Media Marketing Executive is a demanding social media marketing career because it demands a lot of self-control and hard job for regularly updating the strategies and performing the great practices for the company’s turnover.

 

  1. Social Media Marketing Analyst

For being a social media marketing analyst, the mixture of the skills of a marketing analytics and subject matter expert is essential. The knowledge of present and future trends of Social Media and Marketing Analytics areas can show you different from the others. It can turn into a game changer for your company. This is one of the major skills to make a mark in Social Media Marketing careers choices available.

A Social Media Marketing Analyst is majorly tied for managing the qualitative and quantitative measurement of the company’s customers’ performance in Social Media. This can range from continuous measurement, reporting and providing strategic help to the clients. Helping analysis and reporting for different digital campaigns which involve email, search engine marketing, video, display, performance and site is also the responsibility of a Social Media Marketing analyst. Besides, you will have to manage the content, digital marketing tactics and analysis crews to combine social analytics. Suggested below are some of the tasks and commitments of a Social Media Marketing Analyst:

 

The working areas of the social media marketing analyst

  1. Evaluative thinking and analysis of the company’s mark measurement on Social Media portals.
  2. Analysis of content performance on the particularized basis and making insightful suggestions on the change in marketing tactics on Social Media.
  3. Evaluation of the influence of Social Media on digital marketing channels.
  4. Fixing up benchmarks needed for social campaigns and responsible for its performance.
  5. Considering the tools that should be applied to improve the research capabilities.
  6. Framing the strategic structures for social content across the clients/users.
  7. Working along with the digital analytics team in status to catch the best possible practices for reporting and analysis.

Social Media Marketing Analyst is a great social media marketing career. This occupation gives you the chance to think about new approaches and to make a serious analysis of the subsequent analysis of the findings.

 

  1. Social Media Marketing Specialist

Somebody who has knowledge and experience in the department of Social Media Marketing can opt for a Social Media Marketing Specialist. There are many options available under Social Media Marketing careers opportunities. On one side, the experience can benefit you take great salary packages while on the other side, the company’s little resources are used in the fit possible move. For holding the position of Social Media Marketing Specialist, you require to have knowledge in the Social Media Marketing department.

 The working areas of a social media marketing specialist

  1. A social media marketing specialist responsible for creating, managing and optimizing social media campaigns like – Twitter, Instagram, Facebook, and Pinterest.
  2. Possession of both analytical and productive abilities along with intellectual interest and proven management practice.
  3. Superior communication skills for the interacting with the customers to keep them modernized about timelines, budgets, analysis and reports.
  4. Endless monitoring, reviewing and optimizing ad text for eye-catching advertisements and getting traffic.

The role of a Social Media Marketing Specialist is comprehensive which needs achieving practice for the company’s growth.

 

  1. Social Media Marketing Coordinator

In this profile, the person oversees and handle the marketing or social media requirements daily. The duties add structuring Social Media tactics, publicity and generating awareness about the company’s brand, starting marketing campaigns to heighten the number of customers. The job of a Social Media Marketing Coordinator is overseeing various projects while reaching the deadlines. If you are a good coordinator so, you can choose this career from social media marketing careers.

The working areas of a social media marketing coordinator

  1. Development and performance of strategies of Social Media.
  2. Everyday tweets, posts and updates on Social Media channels.
  3. Working in coordination with the department support for raising opportunities and watching the marketing projects.
  4. Working in coordination with branch sales to observe and perform the sales plan. Staying refreshed on the status of customers is also a part of the position for a coordinator.
  5. Working with the branch management involves appropriate event handling along with works of administration to magnify the Social Media presence of the company.

 

  1. Paid Marketing Specialist

It is an entry-level job where one requires to grow and perform companies’ marketing tactics.

The working areas of a paid marketing specialist

  1. Assuring traffic is initiated on time across all Social Media channels.
  2. Fix differences, if any and developing the quality of the performance.
  3. Maximizing gains by making improvements to plans.
  4. Making reports on every day, weekly, monthly and annual basis across all Social Media platforms.
  5. Fixing up analysis reports.
  6. Planning engaging advertisements for building Social Media’s representation of the company.
  7. Being proficient with PPC tools like Google AdWords, Bing ads editor etc.

Paid Marketing Specialist is responsible for updating the company’s Social Media appearance.

 

 

     7. Social Media Marketing Copywriter

Social media marketing copywriter is responsible for writing content for Social Media Marketing. Writing informational, artistic and influential content for the company benefits in generating a buzz about the company. The tasks and duties of a Social Media Marketing Copywriter are one of the best of all social media marketing careers.

The working areas of a social media marketing copywriter

  1. Writing content for the business.
  2. Improving the content to be published.
  3. Preparing eye catchy ads and phrases for generating information about the company.

 

     8. Social Media Marketing Associate

As a Social Media Marketing Associate, you should be ready to hit a brand-new opportunity that might benefit the company to open paths for profits.

The working areas of a social media marketing associate

  1. Scheduling workshops, gathering, and webinars for marketing the company on Social Media stages.
  2. Performing marketing campaigns on Social Media and informing the management.
  3. Strengthening Social Media plan, generating and managing company profile on social channels like – Facebook, LinkedIn, Twitter, Pinterest, etc.

The industry is blazing with various social media marketing careers opportunities. Begin your adventure in the active field by visiting live orientation sessions and gain a smart option to promote your career.